Studies consistently show public relations is perceived as more authentic and of greater perceived value than paid media.
Gambel Communications is, at its core, a true Public Relations firm. Positioning clients in the public eye, public relations is more than simply a segment on a news program. While media coverage, or “earned media,” is important, a public relations strategy cultivates consumer trust through a variety of sources including media outlets, interviews, online blogs, face-to-face meetings with influencers, special events, website placements, printed collateral, grassroots campaigns, public service initiatives and peer reviews.
The power of public relations lies in strategic placement through relevant, trusted sources. Studies consistently show public relations is perceived as more authentic and of greater perceived value than paid media, thus giving you a better return on your dollar than advertising. Gambel Communications works to define clients’ goals, developing customized public relations strategies especially for them. Public relations services include:
The media landscape is ever growing and evolving, and we’re not just talking about the news. Whether you want to be seen in print, on television, with influencers or online, Gambel has the tools and expertise to connect you.
Good communication starts from the inside. If your business has more than one employee, how are you communicating your mission and values to turn your team into your biggest advocates? Gambel can clarify your communications strategy to get the message across.
Elevate your message above the crowded media landscape through grassroots initiatives that generate buzz. If word-of-mouth is the number one driver of consumer decisions, you should be able to influence the language used. Connect with targeted business, civic and community organizations to develop relationships.
Cause Marketing & Partnerships
Doing good is good for business. Maximize your connections and help a good cause. Gambel specializes in partnering for-profit and non-profit organizations for mutual benefit—everybody wins!
It’s not just what you say, it’s how you say it. Gambel Communications refines your most important messages into salient, sellable series of statements designed to properly position your business to the people you want to reach.
Networking & Introductions
Whether it’s City Hall, parish government or the head chef at your favorite New Orleans restaurant – Gambel Communications knows everyone! Gambel is strong in New Orleans, across the state of Louisiana and beyond.